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The latest Kantar Grocery research has shown just how people have adapted to the forced change of being at home by trying to recreate traditional socialising experiences.

One of the interesting trends in consumer behaviour since the outbreak of COVID-19 has been the impact on traditional adoption curves.

What are people looking forward to after we get back to normality in the coming months? Recent Kantar research highlights consumers desires and these can provide insights into brand messaging as we return to the “new” normal.

What are the key communication strategies for advertisers in the current environment? People will remember those companies and brands who did the right thing…

Why is radio so strong in the midst of this pandemic? We’ve seen massive increases year on year on our digital stream listening hours up by +61%. Engagement on our websites has also grown significantly with total website pageviews up by 168%. Below are some of the reasons why people are tuning in to radio.