This month in association with Circle K we launched “Kits for Clubs” partnership to promote their FAI Club Mark Programme, giving grassroots football clubs a chance to win sponsored kits for their teams. This is an initiative that is running across six urbanmedia stations (Galway Bay FM, Limerick Live 95, FM104, WLRFM, LMFM & Cork’s 96FM) across October 2024 to March 2025 and in May all clubs who have entered will be in the running to win a VIP experience to attend a Men’s National Team training session and meet the players.
It kicked off in Galway in October, running a three week major station campaign. This powerful campaign spans across commercial spot and promotions, web, digital audio, video and social showcasing Circle K’s commitment to local communities and giving back to grassroots football in a big way.
How it works
Week One & Two
Simply complete the competition form on the station website by entering your FAI Club Mark accredited football club and tell us why your club deserves to win. At the end of week two a shortlist of 10 teams will be selected
Week Three
Voting will be open for one week. The three clubs with the most votes will win kits for their club.
Finally in May a draw will take place with all clubs entered for a chance to win the Grand Prize and meet their heroes.
The response has been amazing. We’ve had over 700 entries which brought hundreds of amazing stories highlighting the passion and dedication of clubs across Galway. Galway Bay FM then had the tough task of narrowing the list down to ten deserving finalists. As we moved into the voting phase, listeners all over the region eagerly submitted their votes to support their favourite clubs, with the winners to be revealed on Friday, October 25th. There was over 3000 votes across the partnership which is astonishing which highlights the level of interest this giveaway is generating locally. Three lucky teams (Tuam Celtic, Colga, and West Utd) won four sets of kit for their teams which will be personally delivered to the clubs by our street teams creating amazing video content to be shared out across our stations and Circle K’s social platforms.
This is just the start of this campaign with this competition rolling out across the main urban cities of Ireland, so do get involved!
Club Mark
The FAI Club Mark Programme is a three-tiered accreditation award based on best practice in the governance, management and administration of a football club. Clubs start their journey at Entry Level and can then progress to become a One Star and Two Star club. Each step challenges the club to implement policies and procedures in line with best practice.
Football is Ireland’s number one participation sport, playing a vital role in society at all levels. Circle K aims to build awareness, emphasise the importance of grassroots football and support the development of clubs nationwide. We also recognise the significant impact supporting local football clubs can have on communities across Ireland.
For more information on Club Mark click here.