We are delighted to announce that 123.ie Van Insurance is the new main sponsor of Premier League Live on talkSPORT Ireland for the second half of the season until May 2025. This partnership is an ideal fit between brand and show, and we look forward to making it a success.
It has been a fascinating season so far, with plenty of twists and turns. Few expected to see Manchester City’s form drop as it has, Chelsea flying high after another managerial change, and Nottingham Forest pushing for a Champions League spot. There is still a lot more football to be played, and Liverpool fans can’t quite relax just yet!
Premier League Live has gone from strength to strength this season. Compared to the same time last year, we have seen an increase in listening hours by 3%, active sessions by 14%, and reach growing by 13%.
We are now in our fourth season of Premier League Live, which is broadcast via the smartphone apps and websites of Wireless Ireland’s radio stations: FM104, Cork’s 96FM, Limerick’s Live 95, Q102, C103, and LMFM. Premier League Live brings exclusive matches from the English Premier League directly to an Irish audience on Saturdays at 12:30 pm, 3 pm, 5:30 pm, as well as occasional 8 pm kick-off matches.
Commentary for the games is provided by Wireless-owned talkSPORT, the home of sports chat, with over 100 live Premier League games a season. The commentaries are anchored for Irish fans within a show presented by award-winning sports broadcaster Trevor Welch. The programme is produced on behalf of Wireless Ireland by Cork’s 96FM.
In conclusion, this partnership between 123.ie Van Insurance and Premier League Live marks a significant milestone, and we eagerly anticipate the exciting developments it will bring for both the brand and the show.
Stephen Joyce, Sales Manager from urbanmedia, said: “We are delighted to have 123.ie Van Insurance on board for this exclusive partnership. 123.ie Van Insurance is an ideal fit for Premier League Live, and we are excited to make this sponsorship work as hard as possible across all our touchpoints in what promises to be an exciting climax to the season.”
