When I was asked by my colleagues which advert sticks out in my mind over the years it had to be the Barry’s Tea – Christmas Train Set ad. I know it’s ridiculous to be talking about a Christmas advert in the middle of summer but here we are. It’s Read more…
The radio station broadcasting on FM and digital celebrates the LGBTQIA+ community in Ireland with a brilliant mix of music and documentaries Pride Vibes has begun broadcasting digitally across Ireland to celebrate Pride and went live on FM from June 1st. The station which launched for Pride in 2022, and Read more…
We’re entering the final weeks of what arguably has been one of the best Premier League seasons ever. A two horse race at the top of the league has generated massive excitement and has helped increase our talkSPORT Ireland listenership across the season – up 7% on the previous year. Read more…
I know, I know it’s a bit early to mention Christmas but bear with me…. When tasked with choosing my favourite piece of audio I was a bit stumped, there are hundreds of pieces I could choose and for many different reasons. There are radio ads that make me laugh, Read more…
The Stardust Tragedy, a brand new podcast created by urbanmedia for The Irish Sun, investigates one of Ireland’s most devastating disasters. Narrated by The Irish Sun’s Damien Lane, a veteran journalist who has covered life and crime in Ireland for over two decades, the eight part series tells the story Read more…
In the Know for what’s on show Everyone knows that Disney has a rich heritage in children’s entertainment with the best animation, live action movies and TV series for younger viewers. The name of Disney is synonymous with family fun, adventure and quality children’s entertainment. Having established themselves as one Read more…
In Ireland, more than 500,000 people have difficulty with literacy, numeracy and digital literacy tasks. This means these people may be unable to fill in a form, vote, search the internet, or stay in touch with family or friends online. Adult Literacy for Life, and SOLAS wanted to start a Read more…
It was mid-February and FM104’s S&P manager, Hannah Cassidy, came into work with a glint in her eye and an idea to go big! That was the first day FM104 officially began working on one of the biggest productions of 2024 so far: The Quid Games. Quid Games was FM104’s Read more…
This month, we are exploring IKEA’s Kitchen Install Radio campaign, an ad that stood out for Ronan McConnell, Sales Associate with urbanmedia. The creative ability to captivate the listener with an unconventional approach is what distinguishes this ad and leaves a lasting impression. He can’t stop raving about how IKEA’s Read more…
The Irish Audio Awards took place on March 14th in The Smock Alley Theatre in Dublin showcasing the best audio content in Ireland. The event organised by Radiocentre Ireland and ICAD is in its second year and saw record levels of entries across all the categories. We were delighted to Read more…
In 2023, Irish roads had witnessed 177 fatal collisions, resulting in 188 tragic fatalities. This marks an unsettling increase of 28 fatal collisions and 33 more lives lost compared to the previous year. Shockingly, fatalities are now at their highest since 2014, and the start of 2024 has continued with Read more…
As the parent of a now 14-year-old girl, Dove’s 2021 Self-Esteem Project brought us the ‘Reverse Selfie’ campaign which really opened my eyes to the challenges that children, especially young girls, face on social media. The pressure of “the perfect selfie” is something I experienced with my own daughter. It’s Read more…
As part of our new newsletter we want to give you some insights as to what’s been happening on the ground across our portfolio of stations. First up is Galway Bay FM who have been feeling a bit ‘giddy’ over the last couple of months with two unique and fun-filled Read more…
We all know the warm feeling that comes from feeling included. Whether it’s on the school yard or at work, being welcome plays a huge part in not only our wellbeing but in our development and potential. That’s why this year’s theme for International Women’s Day is an important one. Read more…
Dentsu and urbanmedia Reveal Phase Three of Sound Affects Research Audio listenership in Ireland is unusual, in that radio remains a particularly strong medium with high levels of listening and engagement throughout the country and across age groups. Dublin (IE): Dentsu and urbanmedia released the third phase of Sound Affects Read more…
The Pop Up Radio Station that celebrates the LGBTQIA+ community returns for 2023 with a brilliant lineup of LGBTQIA+ talent. L-R Stefano Pappalardo (GCN), Ryan Reid, Ellen Hudson, Alexander Glover (Zenith Media), Gemma Kavanagh (Core Sponsorship) Thomas Crosse (Pride Vibes Presenter) Brian McCarthy, Grá Ryan (Wireless Ireland/urbanmedia) Emma Dornan (Belong Read more…
FM104, Q102, Corks 96fm and WLR deliver particularly strong results in their urban market The radio industry in Ireland continues to drive significant audience levels with the latest IPSOS/ MRBI JNLR survey showing that 91% of 15+ adults are tuning into radio on a weekly basis. The research also confirms Read more…
Some of the women from Urbanmedia attended the National Menopause Summit today at the Mansion House in Dublin. Hosted by menopause advocate Grainne Seoige, the event featured insightful conversations around perimenopause, menopause and postmenopause and how it impacts women’s health and well being. The sessions covered why menopause in the Read more…
Brian McCarthy has been appointed to the expanded role of Group Commercial and Operations Director for Wireless Ireland. The company operates the market-leading radio station brands Dublin’s Q102, FM104, Cork’s 96FM, C103, Live95 and LMFM as well as a range of commercial, digital and multi-media services. Effective immediately, this new Read more…
After a COVID induced break I recently got to return to one of my favourite parts of the world, Fort Myers Beach, FL. Once we’d picked up the rental car at RSW airport job number one was to find a radio station to suit the touring party – two mid Read more…
The last theme to look at from Sound Affects 2 is the Impact of COVID on audio listening behaviour.
So who are the podcast generation and what do we know about them? Sound Affects 2 – Audio Revival tells us that 41% of adults in Ireland and 67% of 18-34 year olds listen to a podcast on a weekly basis making the podcast generation an important part of the audio landscape.
It’s clear from the research that different types of audio play different roles in people’s lives and those roles can be quite clearly defined.
Another key theme to come out of Sound Affects 2 was that trust is critical when it comes to why audio is so popular. It’s clear that audio builds close relationships with its listeners and that trust plays a key part in those relationships.